Shanghai
Data of this exhibition
The exhibition area reached 50,000 square meters;
Attracted more than 1200 enterprises to participate in the exhibition, covering 60+ sub-categories of products;
Association exhibition group sharing innovation resources;
Professional supply chain platform for personal care products;
Professional buyers and visitors are invited, and it is estimated that more than 50,000 people will visit;
At the same time, multiple professional conferences and forums will be held.
The exhibition highlights
Professional trade exhibition of personal care products industry;
Covering the whole industry chain of personal care products, subdivided categories and upstream and downstream supply of the industry;
Exhibition groups and buyers gather here, and international platforms lead the trend;
Professional promotion plan and media cooperation, organize VIP buyers in all channels;
New theme exhibition area and many professional forum activities to explore the development trend of the industry;
Concurrent Events
New Product Show
PCE Opening Ceremony
PCE Xin Yue Award ceremony
PCE Oral Forum
PCE New Product Launch
etc.
Scope of exhibits
Personal care appliances:
Air purifiers, fresh air fans, water purifiers, vacuum cleaners, sweeping robots, floor washing machines, garment
steamers, hair ball trimmers, humidifiers, beauty instruments, hairdryers, razors, hair clippers, straightening/curling
irons, eye protection devices, massage devices, health scales, etc.;
Cleaning products:
Shampoo, shower gel, hand sanitizer, laundry detergent, laundry beads, soap, dish soap, oral care products, etc.;
Hygienic care products:
Toilet paper, facial tissue, kitchen paper, diapers/sheets, wet wipes, sanitary napkins, cotton towels, etc.;
Disinfection and protective supplies:
Disinfectants, mildew removers, sterilizing lamps, forehead thermometers, masks, antibacterial supplies, etc.;
Health products:
Health pillows, fascial guns, smart toilet seats, foot tub, foot massager machine, body-shaping underwear,
intimate care products, etc.;
Facial masks, skincare products, perfumes, fragrances and other categories;
OEM/ODM, personal care equipment, packaging, supply chain, chain franchises and other related products.
Who is going to visit
Wholesaler, Agent, Distributor, Trader, Retailers, Importer;
Franchise stores, chain stores, Beauty, hair and nail spa, Medical cosmetic operation & plastic surgery
organization, Maternity & baby products store, Pharmacy;
Supermarkets, Stores, Department store, Hotel, etc;
Purchasers of e-commerce platforms, Wechat business groups, new retail platforms, etc;
Manufacturers, R&D personnel and brand owner;
Nursing training institutions and R&D institutions;
Personal care industry association, industry media, mass media and we media, etc.
Government organization, industry associations, chambers of commerce, etc.
New channels available for docking
Live e-commerce channels:
Including Douyin, Kuaishou, TikTok, etc.
Private e-commerce channels:
Including KuaiTuanTuan, Group Solitaire, Weidian, Youzan, etc.
Short video e-commerce channels:
Including short video traffic, WeChat video accounts, etc.
Online payment type E-commerce channels:
Including Tmall, Taobao, JD, Vipshop, Pinduoduo, etc.
Cross-border e-commerce channels:
Including Amazon, Ebay, Shopee, etc.
Content e-commerce channels:
Including Xiaohongshu, Zhihu, Weibo, Mia,etc.